A shelf display device comprising a folded element having a horizontal leaf, and a depending vertical leaf, the horizontal leaf being adapted for placement on a shelf with the vertical leaf in front of the front edge of the shelf. The vertical leaf has a cut-out therein extending horizontally proximate the fold line to expose the front edge of the shelf. The vertical leaf has opposite marginal edge portions at the lateral edges of the cut-out by which the vertical leaf is integrally connected to the horizontal leaf. A bridge portion is connected by interlocking tabs to the marginal edge portions of the vertical leaf and the bridge portion extends across the vertical leaf and above the level of the horizontal leaf while leaving the cut-out substantially open to enable viewing of tags mounted on the edge of the shelf.

A display device blanked-out from a single piece of flat stock and adapted to be folded on score lines to provide a three dimensional structure generally flat comprising a base member adapted for attachment to a freezer rail or other suitable support means and to present a support arm extending outwardly therefrom to carry an integral tag having a large display area held in the line of sight of a person standing in front of the support means.

A display device for displaying two similar articles on a store shelf. The display device has a base portion which includes a flat sheet adapted to overlie a shelf generally horizontally and to have products placed thereof, and a flexible sign holder connected to the front of the flat sheet and extending forwardly and downwardly therefrom for containing pricing information. The display device also includes a thin flag portion connected to the base, the flap portion extending vertically and in a front to rear direction and bisecting the base portion. The flap portion has a vertical flag located forwardly of the flat sheet for increased visibility of the display device from the side thereof.

A single sheet, of paper for example, is cut and provided with fold lines, such that when folded printing on a single side thereof becomes visible in two different directions. The device included a support carries wing-like portions which when folded and locked, project generally horizontally into the space in front of the support.

A point-of-purchase display is disclosed, which is assembled from a single, folded piece of two-dimensionally rigid material. When assembled, the display includes a vertical display face which is rigidly supported in a plane perpendicular to a vertical support surface. The vertical support surface is suitable for attachment to typical store display shelves. The display face is held in place by a tab which includes a slot, the tab being attached to one edge of the support surface and cooperating with an edge of the display face.