A method and apparatus for self-dispensing feed onto a ground surface from a suspended dispensing container in generally circular fall patterns of varying diameter. The apparatus includes an orifice plate positioned upon the bottom of a feed container. The opening of the orifice is provided with a truncated cone restriction which may be rotated by a wind motor to maintain flow through the orifice opening and dispense the feed in a fall pattern of varying diameter. To increase the fall pattern diameter, troughs may be connected to the wind motor to catch the feed after it passes through the orifice, transport the feed away from a central axis of the container and centrifugally scatter the feed in wide fall patterns of randomly variable diameters.