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Interactive television system with script interpreter    
United States Patent5903262   
Link to this pagehttp://www.wikipatents.com/5903262.html
Inventor(s)Ichihashi; Toru (Tokyo, JP); Shimamoto; Katsushi (Tokyo, JP); Aoki; Koji (Fukaya, JP)
AbstractA broadcasting station transmits script for presenting plural types of additional information relating to main broadcast in a vertical blanking interval included in a video signal. A television receiver generates an additional information selecting screen for selecting arbitrary additional information from plural types of additional information by executing the script according to a request signal received from a television remote controller, and displays in part of a display screen. Reflecting a selection instruction signal received from the television remote controller on the additional information selection screen, the script is executed according to the selection instruction, and selected additional information is generated and displayed on a display screen in a display format conforming to the content of the information.



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Patent Text Patent PDF Print Page Summary File History
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Inventor     Ichihashi; Toru (Tokyo, JP); Shimamoto; Katsushi (Tokyo, JP); Aoki; Koji (Fukaya, JP)
Owner/Assignee     Kabushiki Kaisha Toshiba (Kawasaki, JP)
Patent assignment
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Publication Date     May 11, 1999
Application Number     08/689,069
PAIR File History     Application Data   Transaction History
Image File Wrapper   Patent Term   Fees
Litigation
Filing Date     July 30, 1996
US Classification     725/136 725/60 725/110 725/112 725/117 725/137
Int'l Classification     A04N 7/1/0
Examiner     Flynn; Nathan
Assistant Examiner    
Attorney/Law Firm     Oblon, Spivak, McClelland, Maier, & Neustadt, P.C.
Address
Parent Case    
Priority Data     Jul 31, 1995[JP]7-194687 Jul 31, 1995[JP]7-194688 Jul 31, 1995[JP]7-194700 Jul 31, 1995[JP]7-195121 Jul 31, 1995[JP]7-195259 Jul 31, 1995[JP]7-195303
USPTO Field of Search     348/6 348/7 348/10 348/12 348/13 348/472 348/475 348/477 348/553 348/562 348/564 348/906 435/3.1 435/4.1 435/4.2 435/5.1
Patent Tags     interactive television script interpreter
   
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5734413
Lappington
725/141
Mar,1998

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5635978
Alten
725/42
Jun,1997

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5559550
Mankovitz
725/41
Sep,1996

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5541662
Adams
348/460
Jul,1996

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 Technical Review Submit all comments and votes
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What is claimed is:

1. A television system comprising:

receiving means for receiving a video signal including control data carried in a vertical blanking interval of said video signal;

means for identifying and separating the control data from the vertical blanking interval of the video signal received by said receiving means;

storing means for storing the identified and separated control data;

input means for inputting instructions from an operator;

a display;

first display control means for controlling the display to provide for displaying an additional information selection screen including indications of plural pieces of additional information relating to a presently ongoing television program carried by the received video signal and derived from the stored control data;

selection means responsive to an instruction input by said input means for selecting at least one of said plural pieces of additional information by selecting one of said indications of said plural pieces of additional information on said additional information selection screen;

second display control means for controlling the display to provide for displaying the selected at least one of said plural pieces of additional information selected by the selection means;

a read-only memory for storing a script interpreter executing an interactive procedure and character font information; and

wherein said first and second display control means execute the stored control data by using the script interpreter in order to access the character font information to control the displaying of information on said display.

2. The television system according to claim 1, wherein said input means includes:

a remote controller having at least one operation button to be manipulated by the operator, and means for outputting a signal corresponding to manipulation of the operation button as the instruction, and

a remote control receiver for receiving the signal output by the remote controller.

3. The television system according to claim 1, further comprising:

a memory;

means for storing information displayed on said display into said memory in response to a storage instruction input by said input means; and

means for redisplaying the information stored in said memory on said display in response to a redisplay instruction input by said input means.

4. The television system according to claim 1, wherein the selected at least one of said plural pieces of said additional information includes a question relating to the particular television program and the input means includes a means for inputting an answer to the question, said television system further comprising:

determining means for determining whether the answer input by said input means is correct or not according to the stored control data; and

means for displaying a result of the determining by said determining means on said display.

5. The television system according to claim 4, wherein the control data further includes timing data relative to the particular television program, and

said determining means controls the displaying of the result of determining on said display in accordance with the timing data.
 Description Submit all comments and votes
 


BACKGROUND OF THE INVENTION

1. Field of the Invention

The present invention relates to an interactive television system comprising a transmission device of television waves for teletext multiplex broadcasting, a household receiver having a teletext multiplex receiving function, and a circuit device connected to the receiver, and more particularly to an interactive television system for transmitting desired data in a vertical blanking interval. The invention also relates to an interactive television system of complementary information display type, virtual channel type, viewer participation type, response feedback type, broadcast relative online type, and broadcast independent online type.

2. Description of the Related Art

Recently, along with the trend of high function and high precision of general household television using ground waves, the technology for utilizing the general household television is noticed as part of multimedia. At the present, teletext multiplex broadcast is available, and, for example, cooking recipe guide and translation synchronized with the voice by character row display are presented as the information service relating to the program, or news, weather forecast, stock market report and others are presented as the information service not relating to the program.

This kind of television, at the present, offers one-way information transmission from the broadcasting station to the general household television, and the purpose of use is limited to a small range of application.

SUMMARY OF THE INVENTION

It is hence a first object of the invention to present an interactive television system comprising a transmission device of television waves for teletext multiplex broadcasting, a household receiver having a teletext multiplex receiving function, and a circuit device connected to the receiver, in which the consumer cost is kept to a minimum by effectively utilizing the existing infrastructure, and versatile and specific information linking with the program is timely. presented, and an interactive function between a television (household receiver) and a viewer is realized.

It is a second object of the invention to present an interactive television system for realizing an information exchange system for general household having the function of selection of information by the user, that is, the interactive function, which is one of the features of multimedia information, easily by effectively utilizing the existing infrastructure without demanding large consumer cost.

According to a first aspect of the invention, a television system comprises receiving means for receiving a video signal including control data, means for identifying the control data from the video signal received by the receiving means and for storing the identified control data, means for inputting an instruction from an operator, a display, first display means for displaying an additional information selection screen for selecting arbitrary additional information from plural pieces of additional information on the display, according to the stored control data, in response to the instruction input by the input means, and second display means for displaying a screen corresponding to additional information selected by the operator of the plural pieces of additional information on the display, according to the stored control data, in response to the instruction input by the input means.

This interactive television system makes effective use of the existing infrastructure for selection of information by the user, that is, the interactive function, which is one of the features of multimedia information. It hence presents an interactive television system of complementary information display type that is easily realized without demanding large extra cost to the broadcasting station and users.

Herein, as the existing infrastructure, the broadness in coverage and rapidity in reporting which are basic features of television broadcast, coding transmission system in vertical blanking interval (VBI) of television broadcast, and public telephone line are utilized effectively. In an economically advantageous system, still more, the interactive television system of complementary information display type capable of presenting specific information timely by linking with the program is realized.

According to a second aspect of the invention, a television system comprises a receiver, and line processing device, the receiver comprising: first receiving means for receiving a video signal including transfer destination information and control data, means for identifying the control data and the transfer destination information from the video signal received by the first receiving means and for storing the identified control data, means for inputting an instruction from an operator, a display, a memory for storing identification information, display means for displaying an additional information selection screen for selecting arbitrary additional information from plural pieces of additional information according to the stored control data, in response to the instruction input by the input means, and output means for outputting transfer data corresponding to additional information selected by the operator of the plural pieces of additional information, together with the identification information stored in the memory, according to the transfer destination information, in response to the instruction input by the input means, and the line processing device comprising: second receiving means for receiving the transfer data and the identification information output from the output means, and processing means for executing processing which corresponds to the additional information selected by the operator, according to the transfer data and identification information received by the second receiving means.

According to a third aspect of the invention, a television system comprises a plurality of receivers, and a line processing device connected to the plurality of receivers, each one of the plurality of receivers comprising: first receiving means for receiving a video signal including transfer destination information and control data, means for identifying the control data and the transfer destination information from the video signal received by the first receiving means and for storing the control data and the transfer destination information, means for inputting an instruction from an operator, a display, a memory for storing identification information, display means for displaying an additional information selection screen for selecting arbitrary additional information from plural pieces of additional information according to the stored control data, in response to the instruction input by the input means, and output means for outputting transfer data corresponding to the additional information selected by the operator, together with the identification information stored in the memory to the line processing device, according to the transfer destination information, in response to the instruction input by the input means, and the line processing device comprising: second receiving means for receiving the transfer data and the identification information outputted from the output means, and processing means for executing predetermined processing in every one of the plural pieces of additional information, according to the transfer data and the identification information received by the second receiving means.

According to a fourth aspect of the invention, a television system comprises a receiver, and line control device, the receiver comprising: first receiving means for receiving a video signal including transfer destination information and control data, means for identifying the control data and the transfer destination information from the video signal received by the first receiving means and for storing the control data and the transfer destination information, means for inputting an instruction from an operator, a display, a memory for storing identification information, display means for displaying an additional information selection screen for selecting arbitrary additional information from plural pieces of additional information according to the stored control data, in response to the instruction input by the input means, and first output means for outputting transfer data corresponding to additional information selected by the operator of the plural pieces of additional information, together with the identification information stored in the memory, according to the transfer destination information, in response to the instruction input by the input means, and the line control device comprising: second receiving means for receiving the transfer data and the identification information output from the first output means, a database dealing with at least one of the receiver and the operator, and second output means for outputting response data corresponding to the additional information selected by the operator of the plural pieces of additional information, according to the transfer data and the identification information received by the second receiving means, and the database.

According to a fifth aspect of the invention, a television system comprises a receiver, and a server, the receiver comprising: first receiving means for receiving a video signal including telephone number information and control data, means for identifying the control data and the telephone number information from the video signal received in the first receiving means and storing the control data and the telephone number information, means for inputting an instruction from an operator, a display, a memory for storing identification information, first display means for displaying an additional information selection screen for selecting arbitrary additional information from plural pieces of additional information according to the stored control data, in response to the instruction input by the input means, output means for outputting transfer data corresponding to additional information selected by the operator of the plural pieces of additional information, together with the identification information stored in the memory onto a telephone line, according to the telephone number information, in response to the instruction input by the input means, and second display means for receiving the response data output on the telephone line, and displaying the information corresponding to the received response data on the display; and the server comprising: second receiving means for receiving the transfer data and the identification information output from the output means through the telephone line, a database dealing with at least one of the receiver and the operator, and means for retrieving the database according to the identification information received by the second receiving means, and outputting response data corresponding to the transfer data onto the telephone line.

According to a sixth aspect of the invention, a television system comprises a receiver, and a server, the receiver comprising: input means for inputting an instruction from an operator, a display, a first memory for storing identification information, a second memory for storing telephone number information of a the server, output means for outputting transfer data corresponding to the instruction input by the input means, together with the identification information stored in the first memory, onto a telephone line, according to the telephone number information, in response to the instruction input by the input means, and display means for receiving response data output onto the telephone line, and displaying information corresponding to the received response data on the display, and the server comprising: receiving means for receiving the transfer data and the identification information output from the output means through the telephone line, a database dealing with at least one of the receiver and the operator, and means for retrieving the database according to the identification information received in the second receiving means, and outputting response data corresponding to the transfer data onto the telephone line.

The interactive television system according to the second to sixth aspects easily realizes an information exchange system for general household having the function of selection of information by the user, that is, the interactive function, which is one of the features of multimedia information, by effectively utilizing the existing infrastructure without demanding large consumer cost. Herein, as the existing infrastructure, the broadness in coverage and rapidity in reporting which are basic features of television broadcast, coding transmission system in vertical blanking interval (VBI) of television broadcast, and public telephone line are utilized effectively, and in an economically advantageous system configuration, the interactive television system of virtual channel type, viewer participation type, response feedback type, and online service type for general household is realized.

Additional objects and advantages of the invention will be set forth in the description which follows, and in part will be obvious from the description, or may be learned by practice of the invention. The objects and advantages of the invention may be realized and obtained by means of the instrumentalities and combinations particularly pointed out in the appended claims.

BRIEF DESCRIPTION OF THE DRAWINGS

The accompanying drawings, which are incorporated in and constitute a part of the specification, illustrate presently preferred embodiments of the invention and, together with the general description given above and the detailed description of the preferred embodiments given below, serve to explain the principles of the invention.

FIG. 1 is a block diagram showing a constitution of an interactive television system of complementary information display type according to a first embodiment of the invention;

FIG. 2 is a flowchart of operation interlocked with the on-screen program in the first embodiment;

FIG. 3 is a block diagram showing the constitution of parts shown in FIG. 1 in the first embodiment;

FIG. 4 is a block diagram showing an internal structure of a multimedia teletext broadcast receiving circuit 33 shown in FIG. 3;

FIG. 5 is a diagram showing a button constitution example of television remote control in the first embodiment;

FIGS. 6A and 6B are diagrams showing transmission timing of control data (script and screen control information) in the first embodiment;

FIG. 7 is a diagram showing an example of screen display in the first embodiment;

FIG. 8 is a diagram showing an example of screen display in the first embodiment;

FIG. 9 is a diagram showing an example of screen display in the first embodiment;

FIG. 10 is a diagram showing an example of screen display in the first embodiment;

FIG. 11 is a diagram showing an example of screen display in the first embodiment;

FIG. 12 is a diagram showing an example of screen display in the first embodiment;

FIG. 13 is a diagram showing an example of screen display in the first embodiment;

FIG. 14 is a diagram showing an example of screen display in the first embodiment;

FIG. 15 is a diagram showing an example of screen display in the first embodiment;

FIG. 16 is a diagram showing an example of screen display in the first embodiment;

FIG. 17 is a diagram showing an example of screen display in the first embodiment;

FIG. 18 is a diagram showing an example of screen display in the first embodiment;

FIG. 19 is a diagram showing an example of screen display in the first embodiment;

FIG. 20 is a diagram showing an example of screen display in the first embodiment;

FIG. 21 is a diagram showing an example of screen display in the first embodiment;

FIG. 22 is a diagram showing an example of screen display in the first embodiment;

FIG. 23 is a block diagram showing a constitution of an interactive television system of virtual channel type according to a second embodiment of the invention;

FIG. 24 is a flowchart showing operation not interlocked with the on-screen program in the second embodiment;

FIG. 25 is a block diagram showing a constitution of an interactive television system of viewer participation type according to a third embodiment of the invention;

FIG. 26 is a flowchart showing operation interlocked with the on-screen program in the third embodiment;

FIG. 27 is a block diagram showing the constitution of parts shown in FIG. 29 in the third embodiment;

FIG. 28 is a block diagram showing a constitution of an interactive television system of response feedback type according to a fourth embodiment of the invention;

FIG. 29 is a flowchart showing operation interlocked with the on-screen program in the fourth embodiment;

FIG. 30 is a block diagram showing a constitution of an interactive television system of online service type according to a fifth embodiment of the invention;

FIG. 31 is a flowchart showing operation interlocked or not interlocked with the on-screen program in the fifth embodiment;

FIG. 32 is a block diagram showing an internal structure of a multimedia teletext broadcast receiving circuit 33 in the fifth embodiment;

FIG. 33 is a diagram showing an example of screen display in the second embodiment;

FIG. 34 is a diagram showing an example of screen display in the second embodiment;

FIG. 35 is a diagram showing an example of screen display in the second embodiment;

FIG. 36 is a diagram showing an example of screen display in the second embodiment;

FIG. 37 is a diagram showing an example of screen display in the fourth embodiment;

FIG. 38 is a diagram showing an example of screen display in the fourth embodiment;

FIG. 39 is a block diagram showing a constitution of an interactive television system of online service type according to a sixth embodiment of the invention; and

FIG. 40 is a flowchart showing operation independent of broadcast in the sixth embodiment.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

Referring now to the drawings, first to sixth embodiments of the invention are described in detail below.

First, a first embodiment of the invention is described by reference to FIGS. 1 to 22.

FIG. 1 is a diagram showing a system configuration for explaining the outline of the first embodiment.

The invention is an interactive television system of complementary information display type realizing an interaction function between a television and a viewer. From a transmission antenna 2 of a broadcasting station 1, control data including scrip and screen control information for presenting subsidiary image information relating to main broadcast is transmitted in a vertical blanking interval (VBI) of main broadcasting program.

Herein, the entire bit stream for display of additional information transmitted in the teletext multiplex transmission period in VBI is called merely "script" except for partial control information, and therefore the script include the header, form, resource, and program (script main body). The same definition of the term script is applied to other embodiments described later.

A household interactive television receiver (TV) 3 receives the television wave transmitted from the broadcasting station 1, and accepts program presentation of desired channel by button operation of a remote controller (television remote controller) 308.

At this time, the interactive television receiver (TV) 3, when receiving the broadcasting program by teletext (coded transmission type teletext), receives and buffers the teletext signal in the teletext receiving circuit.

When a teletext program is selected by button operation of the television remote controller 308, the teletext program according to the selection instruction is decoded by teletext decoder, and is displayed in a specified display format.

In this invention, by the reception script by the received teletext signal, the existing teletext program is further developed, and it is intended to present various specific additional information widely linking with the on-screen program timely, on the basis of the reception script for display of additional information, according to the instruction of the viewer.

For example, referring to a sports program as additional information that can be displayed by the reception script, as the additional information for a gold live program, the rank, individual score, course layout and others relating to the live program (on-screen program) are prepared, and as the viewer manipulates the television remote controller 308 to request to display selected screen of additional information, the desired additional information can be selected on the additional information selection screen according to the request, so that the selected rank, individual score, or course layout relating to the on-screen program is presented to the viewer.

FIG. 2 is a diagram showing outline of processing procedure of the portion relating to the invention, in this interactive television system of complementary information display type.

In FIG. 2, step S1 shows transmission process of television wave for teletext (coded transmission type teletext), and herein sowing the process of transmission of script (herein, the script is meant to include the header, form and resource, as well as the script main body (program) describing the process procedure) for presenting plural types of additional information relating to the main broadcast in the vertical blanking interval (VBI) included in the video signal of the main broadcast.

Step S2 shows the process of receiving the television wave in the interactive television receiver (TV) 3, and storing (buffering) the reception script.

Step S3 shows the process of sending out a display output request signal of additional information by manipulating the television remote controller 308.

Step S4 shows the process of executing the script according to the display output request of additional information from the viewer, creating additional information selection screen for selecting desired additional information from plural types of additional information, and displaying in part of the display screen.

Step S5 shows the process of manipulation of the television remote controller 308 by the viewer for sending out the additional information selection instruction signal.

Step S6 shows the process of displaying the screen of the selected and instructed additional information according to the additional information selection instruction from the viewer.

By this interactive function using the television as the medium, for example, linking with various onscreen programs such as live sports and news, versatile and specific additional information can be presented timely. For example, in a live golf program, as the additional information for a gold live program, the rank, individual score, course layout and others relating to the live program (on-screen program) are prepared, and as the viewer manipulates the television remote controller 308 to request to display selected screen of additional information, the desired additional information can be selected on the additional information selection screen according to the request, so that the selected rank, individual score, or course layout relating to the on-screen program is presented to the viewer.

Alternatively, as additional information, for example, in a children's educational program, simple selectors may be provided, the script showing the screen of right answer to a quiz by selection of viewer is prepared and transmitted from the transmission antenna 2 of the broadcasting station 1, and in the children's educational program, according to the selection manipulation of selectors by the television remote controller operation by the viewer, the answer is judged according to the received right answer information, and the result of judgment may be displayed on the screen.

FIG. 3 is a block diagram showing the constitution of parts in the interactive television system of complementary information display type in the embodiment of the invention, and same parts as in FIG. 1 are identified with same reference numerals and their explanations are omitted.

Reference numerals 11 to 21 show constituent elements in the broadcasting station 1. A television camera 11 is installed in the studio for producing a program. A video tape recorder 12 records the picture and sound for program production in a video tape, and reproduces. A control room 13 is used for various adjustments for program production. A CG rendering 14 is for computer graphic processing for program production.

An interactive teletext manufacturing apparatus 15 creates script data for presenting plural types of additional information relating to main broadcast in the VBI included in the video signal of main broadcast (on-screen program). This script includes an individual program ID for every bidirectional program (type of additional information).

A teletext manufacturing apparatus 16 creates transmission data for existing teletext, for example, weather forecast and stock market quotation.

An interface 17 is an application server for transferring the script created in the interactive teletext manufacturing apparatus 15 to the transmission apparatus of the television wave, and reference numeral 18 is for connection control with an external line. A sending control apparatus 19 is responsible for control of teletext (VBI data transmission) including the script relating to the invention. A multiplexing apparatus 20 superposes teletext (VBI data) on the main broadcast (on-screen program). A transmitter 21 sends out the multiplexed television wave (television wave for teletext) from the transmission antenna 2.

Reference numerals 31 to 34 show constituent elements of the interactive television receiver (TV) 3. A teletext receiver 31 receives teletext transmitted from the transmission antenna 2. A display unit (cathode-ray tube: CRT) 32 selectively displays the ordinary teletext obtained in a multimedia teletext receiver 33 or interactive teletext of the invention, in addition to the main broadcast (on-screen program) obtained in the teletext receiver 31.

The multimedia teletext receiver 33 discriminates and takes in the teletext data (VBI data) from the received broadcast wave, and classifies into the data of ordinary teletext, and data of interactive teletext (herein data of plural types of additional information relating to the main broadcast), and generates display data of ordinary teletext and display data of plural types of additional information relating to the main broadcast. Herein, however, the display control function of ordinary teletext is omitted, and only the display control function of plural types of additional information relating to the main broadcast (interactive teletext decoder) is described. In the interactive teletext decoder of the multimedia teletext receiver 33, the reception script is interpreted and executed, and display information is supplied into the video processing circuit of the teletext receiver 31, and the information to be sent out to the line is supplied into a modem 34, and the detail is described later by referring to FIG. 4.

The modem 34 is used for connecting the multimedia teletext receiver 33 to the public telephone line, and hence, through the modem 34, the data handled in the multimedia teletext receiver 33 can be transmitted by dialing automatically to the line connection destination (for example, server) given from the interactive teletext decoder of the receiver 33 (built in the reception script). That is, by specific key input operation of the television remote controller 308, the information registered in the registration setting unit ›PS! of ROM device control and individual identification information mentioned later may be automatically dialed, through the modem 34, to the line connection destination (for example, server 4) given from the interactive teletext decoder (built in the reception script) as the transmission source.

Reference numerals 41 to 46 show constituent elements of the server 4. A communication control processor (CCP) facility 41 (41-1, 41-2, 41-3, . . . 41-m) possesses the multimedia teletext receiver 33. Dealing with the interactive television receivers (TV) 3 at multiple homes, data is transmitted and received with the multimedia teletext receiver 33 in each TV 3.

Plural response server facilities 42 (42-1, 42-n) are provided under the control of a center server facility 43 mentioned later, and transmission and reception information is distributed and processed with multiple TV receivers 3. The response server facility 42 is connected to local database (L-DB) 42A accumulating the individual information of specific area for subscriber control.

The center server facility 43 accumulates and processes the disperse processing results of the response server facilities. The center sever facility 43 is connected to the master database (M-DB) 43A accumulating the individual information in the whole area for subscriber control.

A broadcast server facility 44 receives process instructions to response from the interactive TV 3 preliminarily from the broadcasting station 1, or sends back the response result of the interactive TV 3 to the broadcasting station 1 in a format requested by the broadcasting station. 1.

An IP/SP (information provider/service provider) server facility 45 receives process instructions to the response from the interactive TV 3 preliminarily from network service 5, or sends back the response result of the interactive TV 3 to the network service 5 in a format requested by the network service 5.

An operation management facility 45 manages the operation of the server system comprising the above facilities.

FIG. 4 is a functional block diagram showing an internal structure of the multimedia teletext receiver 33.

In FIG. 4, a CPU (central processing unit) 301 is responsible for control of the multimedia teletext receiver 33. In this embodiment, the CPU 301 processes the script for presenting plural types of additional information relating to the main broadcast, and as this CPU 301 executes the process of the script process module ›SCR! in the ROM 302 mentioned later, an interactive teletext decoder is realized. Herein, the reception script distinguished from the video signal is buffered (stored) in the RAM 305, and is interpreted and executed, and display data (RGB signal) is generated.

A control memory (read-only memory: ROM) 302 stores the basic control program executed by the CPU 301 and fixed information, and it is accessed by the CPU 301 to be read. Herein, the script process module ›SCR! for executing script process, teletext process module ›CBP! for executing teletext, and others are stored, and there are also registration setting unit ›PS! of machine control and individual identification information in which machine individual ID designated in each receiver and individual ID are registered, kanji and character control unit ›CHA! in which kanji and characters are stored and controlled, and icon control unit ›ICON!, among others.

A data separation processing circuit (waveform equalizing data separating circuit) 303 discriminates teletext data and interactive teletext data (that is, script for display of additional information) from the video signal received in the teletext receiver 31. The discriminated reception teletext data and reception script are stored in a RAM 305 under the control of the CPU 301.

A display memory (VRAM: video random access memory) 304 is a memory for storing display data, in which, for example, display data processed by a picture process program ›PICM! is stored.

The memory (RAM) 305 is used as work memory of the CPU 301, and herein the data communication control program ›DCOM!, picture process program ›PICM!, user interface program ›USIF!, script buffer ›SCB!, and teletext data buffer are provided.

A station selection microprocessor (MP) 307 receives a signal from the television remote controller 308, separates into television manipulation command, and selection control command for display of additional information, sends out the television manipulation command such as channel designation to the television receiver, and stores the selection control command for display of additional information temporarily in the buffer register for remote control reception, and sends to the CPU 301 in bit parallel.

The television remote controller 308 remote controls the interactive television receiver 3. Herein, as shown in FIG. 5, there are mode selection key (i key) for changing the interactive mode between valid and invalid, direction command keys (up key, down key, left key, right key) for selecting a desired selector from plural selectors provided on the additional information selection screen, and determination (firm) key.

The mode selection key (i key) is a toggle switch for changing over the interactive mode valid and invalid alternately, and when the interactive mode is valid, as shown in FIG. 7, an "i" mark appears in the upper left corner of the display (CRT) 32.

The station selection MP 307 is usable only when the interactive mode is valid (that is, when the "i" mark is shown), and some of the keys (for example, numeric keys) are reflected only in the displayed additional information.

Incidentally, valid/invalid setting of the interactive mode is selected by force also at a certain timing according to the command built in the script in a specified additional information display, aside from manipulation of the television remote controller 308.

FIGS. 6A and 6B are transmission timing diagrams of control data including the script and screen control information, and herein, in addition to the horizontal scanning period (existing teletext signal) in the VBI for transmitting ordinary teletext data, the control data is transmitted by utilizing the horizontal scanning period in the VBI indicated by 6A and 6B. FIG. 6A shows even fields, and FIG. 6B shows odd fields.

FIGS. 7 to 22 show examples of screen transition state in the first embodiment. Specifically, FIGS. 7 to 15 show screen changes of a live golf game as an example of sports program. FIGS. 16 to 22 show screen changes in a quiz program. In the quiz program, the processing device for executing the script, that is, the CPU 301 judges the reply entered from the television remote controller 301 on the basis of the right answer information built in the script (for example, yes/no, selector number, quiz answer by symbol input), and displays the information of the result of judgment on the display screen at the display timing conforming to the screen control information received together with the script.

Examples of operation in this embodiment of the invention are described below.

From the transmission antenna 2 of the broadcasting station 1, the television wave for teletext (coded transmission type teletext) including control data in VBI (script and image control information) is transmitted in the transmission format shown in FIGS. 6A and 6B (step S1 in FIG. 2).

Herein, the script for presenting plural types of additional information relating to the main broadcast in the vertical blanking interval (VBI) included in the video signal of the main broadcast (including the script main body (program) describing the processing procedure, header, form, and resource) is transmitted. For example, in this explanation, a live golf game is transmitted together with plural types of additional information.

The interactive television receiver (TV) 3 receives the television wave (broadcast wave) of the live golf game, and the reception script included in the broadcast is stored (buffered). That is, the multimedia teletext receiver 33 provided in the interactive television receiver (TV) 3 discriminates and takes in the VBI data from the received broadcast wave, and separates into the data of ordinary teletext program and data of interactive teletext program (herein, the data of plural types of additional information relating to main broadcast), and generates display data of ordinary teletext program and display data of plural types of additional information relating to the main broadcast, and stores (buffers) them in the RAM 305 (step S2 in FIG. 2).

Herein, when the viewer manipulates the mode selection key (i key) of the television remote controller 308 and makes the interactive mode valid, the "i" mark appears in the upper left corner of the display unit (CRT) 32, telling that the interactive mode is valid (step S3 in FIG. 2).

Furthermore, along with the manipulation of the mode selection key (i key), by the execution of the script process by the interactive teletext decoder realized by execution of the process of script process module ›SCR! in the ROM 302 by the CPU 301, for example, an additional information selection screen as shown in FIG. 8 is displayed (step S4 in FIG. 2).

On this additional information selection screen, as the viewer manipulates the direction command key (herein up key or down key) of the television remote controller 308, the selected and designated selector is emphasized in display (for example, displayed in a special color frame), and the specified selector is clarified (in FIG.8, the "rank" is emphasized by the specific color frame). At this time, when the decision (firm) key of the television remote controller 308 is manipulated, the script process is executed again, and the selected and designated additional information screen is displayed. For example, when the decision (firm) key is pressed while the rank is emphasized in special color frame, the additional information screen of rank is displayed as shown in FIG. 9 (steps S5 and S6 in FIG. 2).

Or, when the decision (firm) key is manipulated when the course is emphasized in special color frame on the additional information selection screen shown in FIG. 8, the additional information screen of course guide is displayed as shown in FIGS. 10 and 11, and further when a direction command key (down key) is manipulated, as shown in FIG. 12., the additional information screen of course layout is displayed. When the decision (firm) key is manipulated while the score is emphasized in special color frame on the additional information selection screen shown in FIG. 8, as shown in FIGS. 13 and 14, the additional information screen of score is displayed. Moreover, when an arbitrary player is selected on the screen display shown in FIG. 14 (in the first embodiment, the fourth player from the left, the rank enclosed by double square), further specific information is displayed as shown in FIG. 15.

Similarly, in a quiz program, the additional information of the quiz program is displayed in the screen transition as shown in FIGS. 16 to 22. Herein, the right answer information is preliminarily built in the reception script, and according to the selection operation of selector by manipulation of the television remote controller 308 by viewer, it is judged if the reply is correct or not by the CPU 301 on the basis of the received right answer information, and the result of judgment is displayed on the screen.

By such interactive function using the television as the medium, versatile and specific additional inf