The invention relates to a unit for the continuous production of printed textile strips, in particular, printed label strips, comprising a supply station (2) for a textile web (4), a printing station (8) for printing the textile web and a fixing station (20) for the print. According to the invention, the capacity may be improved whereby the unit is embodied such that said unit can process a textile web (4), the width (B1) of which corresponds to a multiple of the width (B2) of the printed textile strip (18). The printing station (8) is embodied to print one printing line per textile strip (18). A longitudinal cutting station (22), for cutting the textile strip (4) longitudinally between the printed lines is arranged after the printing station (8).
